A Healthcare Growth Advisory
Better performance. Fully compliant. Every time.
The growth advisory for healthcare organizations that refuse to choose between the two. We deliver operational, financial, and revenue performance — backed by documentation that holds up to audit.
What We Do
Two complementary practices. One standard.
Fee-based advisory engagements and compliant sales & marketing services — each backed by documentation that holds up to audit.
Practice 01
Advisory Services
Operational improvement, revenue-cycle optimization, and strategic counsel for healthcare organizations under margin pressure. Engagements are principal-led, scoped to named outcomes, and delivered with the audit trail attached.
- Operational improvement
- Revenue-cycle optimization
- Strategic counsel
Practice 02
Sales & Marketing Services
Top-line growth structured to pass scrutiny. We represent healthcare products and services to providers and health systems through compensation structures aligned with AKS, Stark, EKRA, fair-market-value, and Sunshine Act requirements.
- Compliant business development
- Channel & contract structure
- Provider engagement programs
Outcome-scoped Engagements scoped against named outcomes, not hours billed.
Audit-ready Every recommendation arrives with the audit trail attached.
No referral fees No volume-tied compensation. Ever.
Compliance-first No engagement begins without a written compliance lens approved by both sides.
Capabilities
Where we go to work.
Four capability areas, applied across both practices — each delivered within the regulatory reality healthcare organizations actually operate in.
Operational Improvement
Cost structure, throughput, productivity, and care-delivery efficiency for organizations under margin pressure.
- Clinical operations
- Workforce productivity
- Vendor & supply spend
- Service-line economics
Revenue-Cycle Optimization
Reimbursement performance and revenue integrity, with the audit trail built into the engagement.
- Reimbursement leakage
- Denials & appeals
- Payer mix & contracts
- Underpayment recovery
Strategic Counsel
Evidence-based counsel on growth, market access, M&A readiness, and competitive positioning.
- Market & competitive
- M&A and partnership
- New service-line entry
- Board-level strategy
Compliant Business Development
Top-line growth structured to pass scrutiny: AKS, Stark, EKRA, FMV, Sunshine Act, and state-law alignment.
- Channel & contract structure
- Provider engagement programs
- Payer & system access
- FMV & contract design
Who We Serve
The audiences we work with.
Each of our audiences lives a different reality and walks into a conversation already worried about something specific. We meet them where they are.
Health systems & hospitals
C-suite leadership at hospitals, health systems, and IDNs facing margin pressure and reimbursement complexity. Learn more →
Medical practices & physician groups
Owners and management groups balancing physician autonomy with operational and compliance demands. Learn more →
Medical device & life sciences
Manufacturers and distributors driving commercial growth within FDA, OIG, and Sunshine Act constraints. Learn more →
Service providers
DME, home health, post-acute, and ancillary operators expanding into adjacent service lines. Learn more →
Wellness & cash-pay clinics
Med spas, men’s and women’s health and hormone clinics, chiropractic, physical therapy, dental, and fitness and wellness operators adding cash-pay therapies and product lines. Learn more →
How We Work
Principles, not pitches.
The engagement model
Discovery
A scoped diagnostic, typically 2 to 4 weeks, that names what is achievable, by when, and on what evidence.
Engagement
Typically 90 to 180 days, structured around named outcomes with defined service-level commitments.
Documentation handover
Complete at engagement close; reviewed jointly with client compliance and legal.
Post-engagement
Optional standing advisory at reduced rates, for organizations that want the counsel to continue.
Insights
Thinking you can take to the board.
Short, specific, and defensible — the same standard we hold for client work.
Revenue Cycle
Reimbursement leakage doesn’t hide. It sits in plain sight.
Most leakage lives in codes nobody has time to audit. The fix isn’t glamorous, but the math is.
Compliant Growth
How to pay a healthcare sales force without buying a compliance problem
Commission models are not one-size-fits-all in healthcare. The reimbursement status of the line decides the structure.
Physician Groups
The MSO question: what to resolve before you take the meeting
Simplicity in exchange for autonomy is a real trade. Most groups price it wrong — in both directions.
“Performance you can defend.”
Begin a confidential conversation.
Tell us the pressure you are under and the outcome you need. We will tell you — plainly — whether we are the right firm to deliver it.